Start your day off right with the simple goodness of Special K Cereal Original—a deliciously crafted, wholesome cereal that loves you back with each healthy spoonful. This filling cereal is made with light, crispy rice flakes that are perfectly toasted and lightly sweetened to energize you for the day ahead. Just as nutritious as it is delicious, this breakfast cereal contains essential vitamins and minerals to help keep you going strong. Whether you enjoy a bowlful at breakfast time, as an afternoon snack at the office, or straight from the box after your workout, Kellogg's Special K Original cereal lets you feed your strength with each irresistible bite.